Orchid exists to save men's lives from testicular, prostate and penile cancers
through pioneering research and promoting awareness
"Men deserve the best chance they can get to fight cancer. Early detection and diagnosis is vital to saving and improving the quality of life for those men that have or may be diagnosed with prostate or testicular cancer. In choosing to support Orchid you give your stakeholders an opportunity to make a contribution to our work and for some the chance to directly benefit from awareness of male specific cancers and their symptoms".
Rebecca Porta, Chief Executive
Supporting Orchid makes a real difference to the lives of men affected by male cancer. Every year we help thousands of men and their families through our information and support services, education and awareness campaigns and research programme.
A partnership with Orchid is a great opportunity to involve your staff, suppliers, customers and the community in our work and to engage in a range of fun events, activities and campaigns. As well as raising much needed funds and boosting staff morale you’ll be promoting awareness of male cancer and helping us to save the lives of men everywhere. Our cause will resonate with your clients.
There are lots of reasons to work with Orchid but here are just a few of them:
"We enjoy what we do and are always full of new ideas and tips for events"
Caz Jennings, Special Events and Marketing Manager
CRM engages customers with your values. When surveyed, consumers aware of a given company’s cause-related marketing efforts, consistently rated the company more highly in the categories of trust, endorsement, bonding, and innovation (Cause Marketing Forum)
At Orchid we like to think outside the box. Men in mankinis, colourful boxers, saucy calendars and taking challenges to the extreme - like rowing the Indian Ocean. These are all part of the fun helping to raise funds, awareness and promote life saving self checks. Working with a range of clients and their PR agencies here are just a few of the campaigns....
Retailer next is to launch a pack of boxer shorts to support male cancer charity Orchid’s valuable research and awareness campaigns. next will donate £2 from every pack of the Orchid design jersey shorts sold to Orchid. The boxer shorts, supplied as a pack of three, are on sale in branches of next from April priced at £18.00 per pack – the perfect gift for the men in your life.

A special feature of these boxers is the fabric design made up of Orchid’s stylised orchid image. The packaging highlights the number of men that will be diagnosed with a uniquely male cancer this year – over 37,000.
2,900 packs of the special Orchid boxer shorts will be on sale from April in next stores across the UK.
Rebecca Porta, Director of Orchid: “Orchid is delighted next has chosen to support our work with the Orchid design boxer shorts which go on sale in April in the run up to Orchid’s Male Cancer Awareness week 20-26th April 2009. The male cancers; prostate, penile and testicular, which affect men of all ages, are sadly increasing in incident. It may be through lack of recognition of the early signs and symptoms or a delay in visiting the GP, but in many cases the disease will have spread before diagnosis making it far harder to treat – men need to sit up and take notice of their health. The specially designed boxer shorts will help to raise awareness and all funds raised will help Orchid’s pioneering research into the causes, diagnosis and treatment of these potentially life threatening cancers”.